Top Fundraising Tips

#1 Don't always ask, but don't forget to either!

There are great rewards but also great risks when promoting your fundraiser. As tempting as it can be to post on Facebook every hour with a link to your donation page, this will turn people off. Invite your friends on the adventure by engaging them with how you’re feeling, how the training is going, and why you’re passionate about the cause. However, you do still have to ask people! A general rule would be to inspire your audience three times more than you ask.

#2 What are you passionate about?

People are attracted to passionate people. If you’re planning a fundraising event that you can’t wait to invite your friends and family to, they will feel your drive and be inspired by what you’re doing. On the flipside, if you are dragging yourself to the community center to host a trivia night that you wish you had never thought of, then cancel it! What are your hobbies, skills, and what makes you smile? Think creatively about how to link these into a fundraising event that people will come to.

#3 Start as early as possible and plan ahead

The more time you give yourself before your race, the more opportunities you’ll have to fundraise. Too often people will leave the fundraising to the last minute and realize why they didn’t raise too much money. Likewise, to maximize the number of people turning up to an event, let them know with plenty of time to go. The likelihood is that the schedules of your friends and family are booked up months in advance – so get the date out there early!

#4 Get your people involved

Your fundraising could turn into a bit of a slow crawl to the finish line that is your target. To make sure you remain focused and supported, surround yourself with friends and family that will multiply your efforts. Maybe they could even take on a portion of your fundraising goal and host their own events through their friends and family? Don’t go alone, and don’t be afraid to ask for help.

#5 Make sure you have fun along the way!

Your fundraising will lead to some fantastic memories and events that people will remember for a long time. Make sure you are having fun along the way knowing that each donation will make a huge difference to the lives of vulnerable children and families. If you’re feeling discouraged at any point, take a moment to relax and think about how you can make the next push fun and engaging for both you and your donors.

#6 Set a smart target goal

Those who set a target raise up to 46% more than those who don’t. Set yourself an achievable target that you’re motivated to reach, and also one that would make your community take note and be excited to contribute to! If your target is too low, your average donation amount is likely to be lower.

#7 Personalize your page

Fundraisers who add personal information to their page raise 15% more than those who don’t. Your personal fundraising page allows you to add a profile image, photos, videos, and customized text. Let people know what you’re taking part in, where their donations are going, and why you’re taking part so they can hear your heart behind it all.